Discover and activate top food influencers
Search our database of over 300,000 food influencers globally. HYPR is an influencer marketing program that lets you discover, analyze, activate, measure, and manage influencers for your brand.
Over two-thirds of marketers consider finding relevant influencers their biggest influencer marketing challenge. The HYPR platform is an influencer marketing platform to find top influencers on Instagram, Twitter, Facebook, YouTube and more.
HYPR uses detailed audience intelligence and influencer analytics which come together through the influencer search tool — a search feature that allows brands and agencies in the foodie, recipe, and healthy lifestyle space discover influencers based on their profile, audience interests, engagement and demographic info.
Find Influencers for Food, Recipes, Cooking, Restaurants and More
In order to successfully leverage influencer marketing, you need to find influencers who are the right fit for your target audience. In other words, influencers whose audience demographics large overlap with your target audience.
With the HYPR platform, you can get the granularity you need from searching our database of over 12 million creators, ranging from celebrities to micro-influencers, food bloggers and more.
Find and analyze influencers based on:
- Geographic location
- Audience demographics
- Audience psychographics
- Topics, hashtags, or brands mentioned in their posts
- Engagement rates with followers
- True followers and positive audience health
Top Food Bloggers, Food Instagrams, and Culinary Influencers
Feel Good Foodie is a food blog owned by Yumna, where she shares her recipes and talks about health. Her audience is 85% female and 42% US-based, with top interests in recipes, food, cooking, and vegan. Over 65% of her audience is college educated or beyond.
Caitlin Shoemaker is a content creator and a recipe developer who is passionate about food, veganism and a healthy lifestyle. She is the face behind ‘frommybowl’ a blog about recipes, travel, family, healthy wholesome living and yoga. She is based in Miami, Florida. She has 575k YouTube followers and 330k Instagram followers, with interests in vegan recipes.
Further Reading: The 10 Best New York Food Bloggers
Gaz Oakley is a chef who posts pictures and videos of his recipes on social media. He is the author of several vegan cookbooks. His mid-sized Instagram audience of 322k is primarily female and based in the US, UK, and Australia.
Demo the Platform + Find Foodie Influencers
Request a demo of the HYPR platform today and discover, evaluate, and activate food-based influencers for your brand or agency. We’re an award-winning influencer solution trusted by hundreds of Fortune 500 brands and top agencies.