Our influencer marketing platform


Why HYPR?

HYPR’s influencer marketing platform is the only platform to provide audience analytics for every influencer in the world.

What It Is
HYPR’s influencer marketing platform is the world’s largest influencer discovery and directory tool, housing detailed audience demographics for over 10 million influencers globally.

The Advantages
Utilizing over 35 databases including publicly available information from social networks, public databases, name databases, image recognition technology and natural language processing, HYPR’s influencer marketing platform is the only platform capable of indexing over one billion social media accounts.
Who Should Use It
HYPR’s influencer marketing platform pairs trusted influencers with brands and agencies for targeted, interactive activations. These activations make consumers feel as though they are part of the brand story and creates an affinity with the campaign.

We’re seeing a huge uptick in requests for influencers across branded content and event programs. HYPR’s data allows us to activate targeted influencers for each program, without wasting money on someone who sounds cool, but doesn’t have the most meaningful audience.

Jody Rones, SVP Advertising Sales & Solutions

Thrillist Media Group

2017-04-14T21:14:47+00:00

Jody Rones, SVP Advertising Sales & Solutions

Thrillist Media Group

The Platform

HYPR’s state-of-the-art research and development center in Tel Aviv is home to ten highly-trained software engineers and data scientists—this elite tech team is responsible for developing the unique advanced algorithms that extract audience analytic data from every social influencer account in the world.

 

HYPR-platform-audience-influencer-search
  • Search for influencers by name, or by typing a keyword or area of interest into the search bar—this narrows the search to influencers with an audience who possess an affinity to the keyword.
    View a video on how to effectively search HYPR’s influencer marketing platform here.
  • Once you decide to work with an influencer, our platform ensures you can contact them quickly and easily.
  • Our account managers can also help you connect with anyone you can’t find.

HYPR is giving me real insights in which I can make actionable decisions on which social influencers to partner with, other than they post cool pictures and have a big audience

Afif Ghannoum, CEO

Oasis Ventures 

2017-04-14T21:17:37+00:00

Afif Ghannoum, CEO

Oasis Ventures 

The Right Audience

Make sure your message reaches your target demographic. Every profile on our influencer marketing platform has detailed audience analytics, as well as reach, engagement and amplification figures. With our smart directory, HYPR provides you with the information you need to make the right marketing decisions for maximum ROI.

When searching for influencers for a brand campaign, we utilize the HYPR influencer marketing platform to look deeply at influencer profiles to determine engagement, demographics and what we see as a unique feature from HYPR, the influencer’s primary and secondary interests by following. We also utilize HYPR to track affinity for current brand ambassadors, and to see the global footprint of influencers to ensure we’re working with talent that can organically reach our consumers. 

Jamie Cygielman, Chief Marketing Officer & EVP

Iconix Media Group

2017-04-14T21:18:27+00:00

Jamie Cygielman, Chief Marketing Officer & EVP

Iconix Media Group

Success That’s Measured

HYPR is the only solution in the world capable of providing you with meaningful impact measurement tools, including audience demographics for each influencer’s posts, reliable estimated view count and, most importantly, client conversions (sales, signups or any other definable KPI) resulting from your campaign (coming soon).

“We want to make sure every marketing dollar we spend is used to hit the right demographic for our customer. With that in mind, we can’t understand how anyone would work with an Influencer without checking what their audience looks like on HYPR. It is the best in class tool for evaluating influencer reach, resonance and audience demographics.”

Marian Salzman, CEO

Havas PR, North America