Brand Marketing

  • influencer marketing dos & donts

    Influencer Marketing Dos and Don’ts

    In the past, marketers would secure a celebrity, sports star or supermodel to be the face of a campaign or…

  • The Unrivaled Benefits of Influencer Marketing

    Influencer marketing — projected to claim a $5 billion dollar market share by 2019 — is swiftly surpassing traditional methods…

  • influencers

    7 Ways To Avoid Con-Influencers

    Influencers are everywhere. There are many routes to take when searching for the right influencer, whether you are a well-known…

  • Fashion-influencer

    Develop Your Own Influencer Marketing Strategy

    There have been so many successful influencer-based campaigns that it makes it difficult to figure out what they all have…

  • fashion industry - Fashion show

    The Role of Influencer Marketing in Key Industries: A Look at the Fashion Industry

    Influencer marketing is a buzzword in key industries today. This prompts industry leaders, especially those who have been leaning towards…

  • Amex story telling

    How Influencer Marketing is Making Story Telling Relevant Again

    Storytelling is one of the most effective marketing strategies out there. It gains the attention of your potential customers, and…

  • Weight Watchers

    Short Term vs Long Term Influencer Campaigns

    Over the past year or two, “influencer” has been becoming a bigger and bigger buzzword. Here at HYPR, we have…

  • influencers by hour

    How Well Did KIA Pick Their Influencers

    Oh, the Super Bowl what a time of great sports and funny commercials. There were plenty of great commercials that…