Best Practices

  • find the right social media influencer

    How to find the right social media influencer for your campaign

    Word of mouth marketing—that recommendation from a friend, family member or colleague—is the most valuable marketing strategy a company can…

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  • The Unrivaled Benefits of Influencer Marketing

    Influencer marketing — projected to claim a $5 billion dollar market share by 2019 — is swiftly surpassing traditional methods…

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  • instagram-influencer-analytics

    (Effective) Instagram Influencer Marketing 101

    Instagram is becoming the fastest growing social channel for marketers in 2017. By 2019, influencer marketing is projected to claim…

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  • Influencer Marketing Platform

    The different types of influencer marketing platforms

    Influencer marketing is about to explode in the year 2017. Every marketing or business site you read has a dozen…

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  • influencers

    7 Ways To Avoid Con-Influencers

    Influencers are everywhere. There are many routes to take when searching for the right influencer, whether you are a well-known…

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  • Fashion influencer

    Develop Your Own Influencer Marketing Strategy

    There have been so many successful influencer-based campaigns that it makes it difficult to figure out what they all have…

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  • Measuring Influencer Marketing Campaign

    In the end, influencer marketing is just like any other marking strategy in that it is a learning opportunity that…

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  • Influencer Marketing Examples

      Executing an influencer-based campaign sounds simple enough. Get a few influential people, get them to participate in the marketing…

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  • Define influencer

    How do you define an Influencer?

    Marketing is a fast-changing field that requires constant study. If you keep your eye shut too long, you could end…

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  • Tighter Regulations Equal More Influencer Marketing

    Over the past year or so, as influencer marketing and celebrity endorsements on social media have drawn a lot of…

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