CEO & Co-Founder
Gil Eyal is primarily known for his role in pioneering influencer marketing back when it was still called celebrity endorsements. In his role as COO at Mobli, Gil introduced the concept of celebrity investments in startups and technology companies to the world, by obtaining financing for cultural icons such as Leonardo DiCaprio, Lance Armstrong, Serena Williams and Tobey Maguire. Gil drove over 20 million users to Mobli by partnering with 120 different celebrities such as Lil Wayne, Adam Levine, Nash Grier, Austine Mahone, Zandaya Coleman, Stephen Curry, and many more. It was through his work at Mobli that Gil realized that influencer marketing was an untapped field and led him to create HYPR. He wanted to revolutionize influencer marketing by providing tools that help analyze the audience of every celebrity and influencer in the world, as well as automate the ability to run measurable, targeted campaigns, at scale.